BOOTHS has reiterated its pledge to pay farmers more for their milk than any other supermarket.
In May 2014, Booths launched its Fair Milk scheme, pledging to always pay the highest market price to farmers, ensuring that farmers receive a fair price for their milk and could invest in a stable, profitable future.
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The market price is collected by an independent price comparison consultancy, milkprices.com, which monitors the farmgate prices of the major UK supermarkets.
Currently Booths, which has stores in Barrowford, Longridge and Clitheroe, pay 34.5p per litre, the highest price in the market, 1.4p per litre more than Waitrose and 2.78p more than Sainsbury’s.
Chairman Edwin Booth said: “We are proud to pay farmers more for milk than any other supermarket.
“Paying the highest market price means family farms are able to keep going, invest in the future and spend more time and money looking after their herds to ensure they produce great quality milk.
“Booths are committed to supporting rural industry and the Fair Milk scheme makes a real difference to our dairy farmers.”
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